Designer · London · 2014

Atelier Baba

Five years of womenswear with two London designers, starting from nothing and built print-first.

Craft
Textile
Scale
Five-year partnership
Year
2014

The brief

Gabriella and Melissa came to us at the very beginning of Atelier Baba — no Moroccan supply chain, no makers, and a sharp eye for pattern.

The work

We built the production side from the ground up and developed a range of women’s clothing with them, season after season. The collaboration ran for five years, which is the part worth noting: a first sample proves a workshop can make something once; five years of repeat seasons proves it can be relied on.

Bring us a drawing, a sample, or an idea

We will tell you honestly whether it can be made by hand in Morocco, at what quality, and in what time. First sampling usually begins within two weeks.

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